Success On .Social

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  • Educational Content 2026 Edition

    Educational Content 2026 Edition

    Educational Content in 2026: How Coaches Get Seen When AI Can Teach the Steps

    Your audience can ask AI for “10 tips” and get an answer before their latte cools.

    So if your educational content is mostly “here’s what to do,” you’re going to feel like you’re posting into the void, and then blaming the algorithm like it stole your car. (It didn’t. It’s just doing what it does.)

    The fix is not posting more, dancing more, or forcing yourself into trends you secretly hate.

    Making your education feel like guidance from a real human is the fix, not a free worksheet. Because the person you want to attract isn’t sitting there thinking:

    “Does she know the steps?”

    She’s thinking:

    • “Does she get my situation?”
    • “Can I trust her judgement?”
    • “Will this actually work for me, with my life, my brain, and my chaos?”

    That is what educational content needs to do in 2026.

    Why “Just Teach the Thing” Stopped Working

    Educational content used to mean: teach the thing. Now it means: show me you understand the thing and can apply it to someone like me.

    Your ideal client doesn’t have an information problem. She has a “too much information and now I’m overwhelmed and I hate everything” problem.

    She has saved a pile of posts she will never revisit.
    Half-finished Canva drafts is a personality trait
    She has a Notes app full of ideas and a nervous system that taps out the moment it’s time to post.

    So when your content shows up like a list of steps with no context, she doesn’t feel helped.

    She feels behind. And when she feels behind, she doesn’t take action. That’s not an algorithm issue. That’s a leadership issue.

    Redefining Educational Content for 2026

    In 2026, educational content is not about being the internet’s nicest textbook. It’s about being the real human who can guide a real human. Your audience does not need more information. They need:

    • Clarity (What matters most right now?)
    • Confidence (Can I actually do this?)
    • Context (How does this apply to my situation?)
    • A plan that feels doable (What is the next step I can take without spiraling?)

    If your content consistently delivers those four things, you win. Also, this is exactly what your ideal client is trying to figure out before she hires anyone.
    So your content is basically pre-selling your coaching, without the awkwardness.

    The 3 Levels of Educational Content

    In 2026 not all educational content is the same so if you want to get seen in 2026, you need to know what level you’re posting at.

    Level 1: Information

    Definitions, basics, “What is X?”

    This is helpful, but it has a problem: AI does Level 1 all day, every day, in seconds.

    Level 2: Interpretation

    Your perspective. Standards. Your “here’s what matters and why.” This is where you start sounding like a leader instead of a repost account.

    Level 3: Implementation

    Real examples. Actual decisions. Real-life trade-offs. Coaching moments. This is the level that makes your ideal client think: “Oh. She’s the one.”

    In 2026, Level 3 is your secret weapon.

    Stop Posting Generic Tips

    Generic tips are the content equivalent of plain oatmeal. Technically food. Nobody is excited. Here’s how to upgrade your educational content into something that builds trust and creates clients.

    Teach decisions, not definitions

    Instead of teaching “what a thing is,” teach how to decide what to do with the thing.

    Instead of: “3 ways to create content pillars”

    Try: “How to pick content pillars when you’re multi-passionate and already tired.”

    Give people your decision filter:

    • If your goal is leads, prioritize content that solves an immediate problem.
    • You want to build trust, prioritize content that shows how you think and how you coach.
    • If your goal is sales, prioritize content that addresses objections and shows transformation.

    This makes your content feel like guidance, not noise.

    Teach the trade-offs

    Real life has constraints, so your audience trusts you more when you show up as a real ass human. Examples:

    • “This works faster, but it takes more energy.”
    • “This is easier, but it converts slower.”
    • “If you hate video, here’s the non-video version.”
    • “If you only have 20 minutes, do this. If you have an hour, do this.”

    That’s not negativity. That’s real leadership.

    Teach with proof, not perfection

    Your audience is not impressed by polished anymore. They’re impressed by specific. Receipts can look like:

    • A mini case study (problem, decision, result)
    • A client win with context (what changed and why it worked)
    • “Here’s the post I would fix and how”
    • “Here’s what I would do if I were starting over”

    Specificity builds trust.

    Teach in public, in real time

    This is the stuff AI cannot copy: you thinking out loud. Try:

    • Live audits
    • Hot seat coaching
    • “Fix this caption with me”
    • Q and A where you actually answer the question
    • “Here’s how I would approach this if you were my client”

    When people watch you think, they stop shopping and start following.

    Turn education into a series

    One post is cute. A series is a storyline. Series build familiarity. Familiarity builds trust. Trust builds sales.

    Series ideas you can steal:

    • Visibility Clinic: why coaches feel invisible and the fix
    • Meal Rehab: taking meals and showing how to prep a healthier version
    • Overthinking Explored: Why you overthik and how you can limit it

    The Gut Check Before You Post

    Ask yourself:

    If AI wrote this, would anyone know it was me? If the answer is “probably not,” add one of these:

    • A real example from your work
    • A decision you would make and why
    • The mistake you see all the time
    • What you would do differently for a beginner vs someone advanced
    • The one step you’d have them take today

    That turns a generic tip into a coaching moment. And in 2026, coaching moments are what get you seen.

  • Personal Storytelling In The Age Of AI

    Personal Storytelling In The Age Of AI

    Why Personal Storytelling In The Age of AI Is So Important

    If your feed has started to feel like one long “10 tips to go viral” thread, you are not imagining it. AI has made it easier than ever to create content, which is great, but it also made it easier than ever to sound like a slightly inspirational fridge magnet. And in the Age of AI those magnets seem to be popping up everywhere.

    That is the real risk right now. It is not that AI will replace you. It is that AI will flatten you. It makes you a lackluster version of yourself, spewing out general information. BORING.

    The way you keep your content from turning into reheated AI leftovers is simple, not easy: you have to bring your stories, your lived experience, your weird little moments into the content.

    AI can help you write. But only your life can help you stand out.

    AI Is A Great Assistant, But A Terrible Main Character

    AI is excellent at:

    • Structuring ideas
    • Turning bullet points into full posts
    • Helping you brainstorm angles

    AI is terrible at:

    • Knowing what it felt like to walk away from that corporate job at 48
    • Remembering the first time you raised your prices and wanted to throw up
    • Understanding the specific guilt you feel when your partner asks how business is going and you do not want to admit that sales are slow.

    Those are the things your ideal clients actually connect to.

    When you only post Ai content, you end up with:

    • Advice that is technically correct, but maybe not practically correct.
    • Posts that look fine on the surface, just don’t go deeper
    • Content that no one remembers, saves, or talks about later because its lacking the emotional hook only you can add.

    In other words, AI can help you be clear. Your stories are what make you unforgettable.

    Your Story Is Not “TMI”

    It is the proof.

    A lot of female coaches worry that personal stories are:

    • Self-indulgent
    • Off-topic
    • “Too much”

    Here is the truth.

    Your people are not following you because you know what a funnel is. They are following you because they want to trust you with their life, their business, their health, their money.

    Facts explain. Stories sell.

    Sharing the real life moments you:

    • Sat in your car after a terrible launch and had to decide if you were actually going to keep going
    • Realized that staying in corporate was costing you more than it was paying you
    • Finally signed a client who “got it” and thought, “Oh, I am not crazy, this can work”

    That is what makes someone think, “OMG, that’s so me, she understands my world, I can listen to her.”

    3 Simple Types of Stories To Mix Into Your Content

    You do not need to overshare your entire life. You just need a few core story types that you reuse in different formats.

    1. Origin Moment: Not your whole life story. One moment.

    Think:

    • “The night I realized I could not do one more year in that job”
    • “The day I noticed that my posts were getting likes but no clients”

    Use this in:

    • About sections
    • Pinned posts
    • The first slide of a carousel or first 5 seconds of a reel

    2. “In The Mess” Story A story where you are not the polished expert, you are right in the middle of it.

    For example:

    • The morning you almost talked yourself out of going live
    • The time you recorded a reel 17 times and never posted it

    These stories prove you have done your own work, not just read a book about it.

    3. Micro Client Story Small, specific wins, not just “she hit 10k months.”

    For example:

    • “One client finally posted a selfie and signed 2 clients from it.”
    • “Another client wrote an email to 50 people and booked 3 calls.”

    No names needed. Just the situation, the shift, and the result.

    A Quick Story Framework You Can Steal

    If you tend to freeze when you try to tell a story, use this:

    Before – Trigger – Shift – After

    1. Before
      Set the scene in one or two sentences.
      “Last year I was posting on Instagram three times a week and hearing crickets.”
    2. Trigger
      Something happens that forces a choice or realization.
      “Then one day, a friend said, ‘I love your posts, but I still have no idea what you actually do.’”
    3. Shift
      The decision, insight, or action you took.
      “That comment hit me. I realized I was hiding behind tips and never actually telling people my story or inviting them to work with me.”
    4. After
      What changed because of that shift.
      “When I started sharing stories from my own journey, my engagement went up, but more importantly, people started booking calls because they finally saw themselves in my content.”

    You can plug almost any story into this.

    How To Use AI Without Sounding Like AI

    I am not anti AI. I was anti-AI but I had to take time to train AI to sound like me and get to understand what AI can do to help me be better at being me. But I am 100% anti copy paste. You need to read, rewrite, and add some dirt back into your content.

    Here is a healthier way to use it:

    1. Start with your story, not a prompt
      Jot down a messy paragraph about a real experience.
      Example: “The time I almost quit my business because my launch flopped.”
    2. Ask AI to shape, not invent
      Prompt it with something like:
      “Turn this story into a LinkedIn post that speaks to women in their 40s who left corporate and feel discouraged by slow growth. Keep my voice conversational.”
    3. Put the dirt back on it
      Before you hit publish, read it out loud and:
      • Add a line you would actually say to a friend
      • Include one specific detail (the coffee mug, the song on the radio, what your daughter was saying)
      • Remove any phrases that feel like a marketing textbook

    The goal is simple.
    AI can help you polish the words.
    Your stories supply the soul.

    What I Actually Mean When I Say

    Your Stories Supply The Soul

    When I say your stories are the soul of your content, I am not being poetic for fun. I mean it very literally. Think of your content like a body:

    • The tips and how-to advice are the bones
    • The frameworks and formulas are the muscles
    • The hooks and headlines are the hair and makeup

    All of that matters. That is what AI is good at.

    But the soul is:

    • Why this work matters to you
    • What you have actually lived through
    • What you believe so strongly that you would argue with a stranger about it

    That part does not come from a prompt. It comes from your life. Your stories are what makes content feel alive in the room.

    Why Your Stories Matter More Than “Perfect” Content

    Here is what is really going on for your audience.

    They are not sitting there thinking,
    “Wow, that is a very correct carousel about nervous system regulation.”

    They are wondering things like:

    • “Can I trust her with my mess?”
    • “Does she get what it feels like to be my age and starting over?”
    • “Has she actually walked through what I am walking through?”

    Facts and tips do not answer those questions.
    Stories do.

    Stories show:

    • What you did when things did not work
    • How you made a decision when it was not obvious
    • The real cost of staying stuck versus moving forward

    That is the soul. That is what makes someone lean in and think,
    “She is not just smart. She understands my world.”

    Your Next Step

    If your content feels flat or generic right now, try this simple experiment this week:

    1. Pick one real moment from your life or business.
      • A launch that flopped
      • A moment you almost stayed in the safe job
      • A recent tiny client win
    2. Run it through the Before – Trigger – Shift – After framework.
    3. Turn it into:
      • One post
      • One email
      • One short video

    You do not need more generic ideas.
    You need more of your actual life on the page.

    Stop letting AI sound more human than you.

    Your life already gave you everything you need to write content no bot can copy.

    If you want help pulling the stories out of your head and into your content, that is literally what I do. But even if you never work with me, please at least take this with you:

    Your stories are not an extra. They are the soul of your content.

  • 5 Quick Fixes to Make Your Feed More YOU

    5 Quick Fixes to Make Your Feed More YOU

    5 Quick Fixes to Make Your Feed More YOU (So You Can Stand Out + Be Seen)

    Let’s be real. You’re not trying to be the next Canva influencer. You should just be trying to look like yourself online, but in a way that makes people stop scrolling and say, “That’s my coach.”

    If your feed feels like a random mix of inspo quotes, overused templates, and half-finished thoughts… you’re not alone.

    Here are 5 quick fixes to make your social media feed look, sound, and feel more like the real you.

    1. Pick One “Anchor” Color and Use It Everywhere

    This is not about building a brand guide. This is about giving your audience a visual cue that says, “Hey, it’s me!”

    It could be the background color of your quote posts, the text on your carousel, or the border around your reels. When used consistently, one pop of color creates familiarity and brand recognition. (Bonus: it makes your grid look 10x more polished instantly.)

    Your Visual Element/Visual Component is one of the first steps in defining your signature style. Read the Visual Element blog post to learn more

    Fix it: Go into Canva. Pick a color you love that matches your energy. Save it. Use it. Stick with it.

    2. Use Your Face (Yes, YOURS)

    People trust people — not graphics, not logos, not that photo of a cappuccino.

    The fastest way to humanize your brand is to put your face on the feed. Especially if you’re a coach. Your dream clients want to feel like they know you before they ever work with you.

    Fix it: Start with just one photo of you a week. Add a caption that tells a story or lesson. Watch what happens.

    3. Ditch the Generic Captions

    “I help women live their best lives.” Cute. But… what does that mean?

    Your audience wants to feel like you’re talking directly to them. The more specific you get — about who you help, what they’re struggling with, and what you believe — the more your content will resonate.

    Fix it: Rewrite your bio or your next caption using language your clients would actually say. Don’t be afraid to be opinionated or playful — that’s where your real voice lives.

    4. Use a Repeating Format or Series

    Structure = freedom. When your audience knows what to expect, they’re more likely to tune in.

    A repeating content series also helps you stop overthinking. Think “Mindset Monday,” “Tea with Me Tuesdays,” or “Unfiltered Fridays.”

    Fix it: Pick one day of the week to commit to a recurring theme. Keep it simple and make it fun.

    5. Stop Trying to Sound Like Everyone Else

    The truth? Your secret sauce isn’t your niche. It’s your voice. The way you explain things. The stories you tell. The little quirks that make you you.

    Trying to write like “a content creator” only waters that down.

    Fix it: Record yourself talking about your next post topic like you’re chatting with a friend. Then turn that into a caption. Boom — real voice unlocked.

    Final Note:

    You don’t need a full rebrand. You just need a few tiny shifts that help your audience recognize you, relate to you, and remember you.

    And when your content feels like you showing up becomes way easier.

    Want help creating a Signature Style that actually looks and feels like YOU?
    Come join the Signature Style Intensive — we’ll get your brand vibe locked in so your content finally clicks with the people you’re here to serve.

  • Visual Branding: Go from Invisible to Winning Signature Style

    Visual Branding: Go from Invisible to Winning Signature Style

    Visual Branding: The Next Step Towards Signature Style

    Once you’ve nailed your brand voice, the next step to crafting your unforgettable signature style is working on your visual branding and visual identity. Your visual brand isn’t just about looking pretty; it’s about instantly attracting your dream clients, those savvy clients looking for the solution you offer! Here’s your easy to follow roadmap to getting it right:

    1. Define Your Core Aesthetic

    Your visual style is about making your brand memorable at a glance. Ask yourself:

    • What emotions should your ideal client immediately feel? (Think warmth, empowerment, luxury, inspiration, or maybe even playfulness.)
    • What vibe perfectly matches your voice? (Is it bold and confident, soft and welcoming, or maybe inspiring and playful?)
    • What visual elements genuinely resonate with your brand’s personality?

    Pro Tip: Grab your latte, open Pinterest or Canva, and dive into creating an inspiring mood board. This visual reference is your digital vision board, specially curated for your dream brand vibe.

    2. Establish Your Color Palette

    Color is emotional currency; choose wisely. Stick with 3 to 5 core colors consistently across all your visuals to build immediate recognition. Your colors should work on a white and black background.

    Quick Tool: Coolors or Adobe Color will help you effortlessly craft a color palette that feels just right.

    3. Choose Your Fonts & Typography

    Fonts speak louder than words (seriously!). Choose fonts that complement your unique voice:

    • Bold, modern sans serifs for a confident, direct, contemporary feel.
    • Elegant scripts or serif fonts for refined, sophisticated vibes. I recommend choosing script font carefully, make sure it is easy to read.
    • Handwritten fonts for a casual, approachable, and friendly feel.

    Font Tip: Keep it simple; use only 1 to 2 fonts consistently for headlines and body copy to maintain clarity and cohesion.

    4. Select Image & Video Styles

    Visual storytelling makes your brand compelling. Ask yourself:

    • Bright and airy, dark and moody, or warm and natural—which style feels like you?
    • Do candid, relatable lifestyle images or sleek, polished studio shots resonate more with your clients?
    • Are custom designed graphics your thing, or do you want to build up your own custom stock photo library?

    Remember, your Pinterest or Canva mood board is your secret weapon for clarity and inspiration!

    5. Design Your Graphic Templates

    Content is king but consistency is queen. Create templates to keep your visual brand consistently on point:

    • Instagram posts and stories
    • Reel covers
    • Eye catching carousel designs
    • Branded, attention grabbing call to action visuals

    Template Tip: Canva or Adobe Express are your best friends; easy, quick, and endlessly reusable.

    6. Develop a Cohesive Grid & Layout Strategy

    Think of your Instagram grid as your online storefront; it should reflect your signature style effortlessly. It doesn’t need to be perfect but your ideal customer should know what you are about when viewing the top nine posts.

    • Alternate content types to keep things fresh and visually engaging.
    • Balance colors, themes, and spacing to maintain visual harmony.
    • Stay true to your core aesthetic and brand messaging.

    7. Create a Content Style Guide

    Most small businesses miss this step but it is the step that will allow you to scale and remain consistent. Having everything organized in one easy-to-access document makes your life so much easier (trust me, your future self will thank you). Include:

    • Your exact brand colors and HEX codes
    • Font choices and pairings
    • Preset filters or editing styles
    • Clear dos and don’ts for visual consistency

    Quick Style Guide Tip: A style guide is your ultimate toolkit for effortless consistency, whether it’s you or a VA handling your posts.

    Final Step: Test, Refine, and Repeat!

    Remember, your signature style and your visual branding will evolve; and that’s a good thing. Be sure to remain consistent when posting, review engagement, and adjust based on what your audience loves most. Keep your visuals fresh but always recognizable.

    Now, go out there and shine; your dream clients are waiting to be inspired by you!

  • Client Care & Your Signature Style

    Client Care & Your Signature Style

    Your Signature Style Isn’t Just Visual—It’s How You Treat People

    In a crowded coaching and service provider market, how you serve your clients is as important as what you post.

    Most coaches spend hours creating a perfect Instagram feed, crafting stories that connect, or nailing their elevator pitch. But your signature style—the thing that sets you apart—goes deeper. It’s not just about aesthetics. It’s about how people feel when they work with you, talk to you, or even consider hiring you.

    Exemplary client care isn’t just a minute detail; it’s part of your brand identity. It’s a vibe, a promise, and a reflection of who you are as a coach and leader.

    Now, lets talk about how you can make client care or customer service an aspect of your Signature Style.

    Why Customer Service Should Be Part of Your Signature Style

    Your content may get people in the door, but your customer service keeps them there.

    For coaches, where transformations are the name of the game, exceptional service matters even more. It’s not just “fixing problems” or answering questions—it’s about how you make people feel throughout their journey with you.

    Great client care can:

    • Turn one-time clients into raving fans and repeat buyers.
    • Spark word-of-mouth referrals that no marketing budget can match.
    • Position you as the go-to coach who doesn’t just deliver but genuinely cares.

    Want your signature style to scream “trustworthy and unforgettable”? Let’s elevate the client experience.

    6 Ways to Make Customer Service Part of Your Signature Style

    1. Be the Coach Who Listens
      Every single person wants to feel seen and heard. Empathy is your greatest tool. In every interaction—whether it’s a DM, a discovery call, or a follow-up—make your clients feel heard. Use their names, ask about their progress, and reference small details they’ve shared. After sessions, send a quick, personalized note to check-in. “Hey, Andrea! I was thinking about what you said in Power Hour today and wanted to share this resource…” A small touch has a big impact.
    2. Respond Like a Pro—Not a Robot
      Timely, thoughtful responses show respect for your clients’ time and energy. Don’t ghost DMs or emails (even the tricky ones). If you can’t respond immediately, set expectations with auto-replies that still sound human. Your clients will know if its a chat-bot, and they won’t like it. Keep your communication with them human to human.
    3. Go Above and Beyond in Unexpected Ways
      Sometimes, a small gesture can create an unforgettable experience. When I worked for Barnes & Noble College Bookstores, I ran a street-level superstore, and during the holidays, we had a simple rule: if someone needed a gift wrapped, we’d wrap it—no matter where they bought it. Did it take a few extra minutes? Yes. Did we always benefit directly from those interactions? Not immediately. But the gratitude we received was unprecedented, and then we started noticing them coming back for more presents or coming in with friends from the neighborhood: we had activated an army of brand ambassadors. Your Takeaway: Find the small “wow moments” that align with your brand values. Whether offering extra resources, celebrating milestones, or showing generosity, these unexpected touches build loyalty and trust.
    4. Create Educational Moments
      Proper customer service is proactive. Anticipate your clients’ challenges before they have to ask, and weave those solutions into your content. Think FAQs, reels with quick tips, or posts answering common client questions. This establishes you as a thought leader and shows clients that you’re tuned in to their needs. This is where that notebook I remind you to have with all the questions people ask about your business comes in handy.
    5. Celebrate the Heck Out of Your Clients
      A major milestone? Celebrate it. A small win? Highlight it. Recognizing your clients publicly or privately makes them feel valued—and turns your coaching into an unforgettable experience. Ideas to try:
      • Shout out client wins in stories or newsletters.
      • Send handwritten notes, small gifts, or personalized videos for major achievements.
    6. Solve Problems Gracefully and Honestly
      Sh!t happens. Tech glitches, scheduling mishaps, or miscommunications can all feel awkward. But how you handle them says everything about your brand. Own it, fix it, and follow up. Example: “You’re right—there was a mix-up here. I want to make it up to you by . Thank you for your patience!” This kind of honesty builds trust faster than perfection ever could.

    Your Signature Style: Not Just What They See, But How They Feel

    Customer service might not be the flashy part of your brand, but it can make your coaching memorable. It’s what sets the “okay” coaches apart from the ones people can’t stop raving about. Your signature style isn’t just about aesthetics. It is so much more including creating an experience where clients feel seen, supported, and celebrated—every step of the way.

    Ready to Make Exceptional Client Care Your Brand Superpower?

    Take a moment today to audit your client experience. How can you show up with more empathy, clarity, and celebration? Trust me—when you make service a signature part of your brand, your clients will feel it, and your business will thank you.

    Let’s turn those small, thoughtful touches into lasting impressions.

  • The Anti-Social Guy’s Guide to Social Media

    Season 1 of The Anti-Social Guy’s Guide to Social Media

    The Anti-Social Guy’s Guide to Social Media, Jonathan Howard provides his own special tips, tricks and rants. Jonathan would much rather spend an evening home with his pups than out in a group of people, so he certainly sees the irony in the fact that he is a social media expert! He lightheartedly name his social media 101/201 series The Anti-Social Guy’s Guide to Social Media. In this series he breaks down social media concepts into bite size morsels. His goal is to help everyone understand them and start applying them to their business today.

    New episodes of this video series are generally released on Fridays. Full versions of the videos will be available here and on the JRH Graphics YouTube Page.

    If you have suggestions, or want The Anti-Social Guy to answer your question please submit it here!

    To subscribe and get updates every time a new episode is posted, click here!JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGaDlCWDZpRHJOVE0lMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 20

    I watched the webinars, reviewed the reports, sorted through the numbers, white papers, and weighed the predictions from social media heavy hitters. I took all this shook it up in a bag, dumped it on my desk and looked for those things that rose to the top! Ok, I was more scientific and focused as I selected items. I picked the newest, strongest, and best-supported ideas that aligned with what I believe social media is best used for and deliver my favorite 10 Predictions for 2020!
    December 23, 2019

    JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGTVExZFFGYm5qR1klMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 19

    This week we take a look at ways to connect with your audience like telling your story, utilizing video, and adding value that matters AKA adding value that your audience is asking for because you do not determine what has value, they do!
    December 21, 2019

    JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGS1lJTkV6T3U3R1klMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 18

    Not connecting with your audience? Look at these reasons and make sure you aren’t making these costly mistakes.
    December 2, 2019

    JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGblBuYWRRUnhwaUUlMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 17

    Have you ever been stuck in a social media rut? The Anti-Social Guy provides you some ways to get out of the social media rut you are stuck in. Break out of the rut and begin engaging again!
    November 23, 2019

    JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGcE1IakFIZlZ0bDglMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 16 LIVE

    I was going to title this Episode B!tch Please but I instead opted for the friendlier, Too Much Value? Is there a danger that you may give away too much information on social media that you may now no longer have value? I respond to this ludicrous claim and give you some safeguards and examples of people providing content up the wazoo and still being valuable!
    November 16, 2019

    JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGeGZLd3cyMHNrOUklMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 15

    The Anti-Social Guy reviews three key components of your brand story in episode 15! He also highlights how to weave these components together to build a winning brand story that will engage on social media.
    November 9, 2019

    JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGcGNja2Z1Rjk5akElMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 14

    Why should you post educational content on social media if folks use social media to escape? Because people are escaping from lives, work, something that they do not like. You are providing them something they do like. Educational content does not have to be heavy lectures either! Think bite size easily digestable tips.

    November 5, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGdERrYVBFNS1fb2MlMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 13

    The Ho Ho Ho-lidays Are Here! The Anti-Social Guy may be anti-social, he still loves the Holidays!  In this video he reviews some things you should be posting on social media this year to engage your followers this holiday season!

    October 30, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGRjZqczcyTUpfOUElMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 12

    In this episode, The Anti-Social Guy explains why it is important to create custom content for your social media pages. Content that is true to your story, and supports your brand.

    October 20, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGTjB5NG43MjZfdW8lMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 11

    The Anti-Social Guy reveals if he thinks it is important for businesses to share a little bit of their personal story on social media. Based on the concept that people do business with people we think the answer here will be yes!

    October 11, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGTUdqaGYzX2Z5cDglMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 10

    Success on Social Media can be boiled down to 3 Elements, CCE. The Anti-Social Guy explains CCE which stands for Content, Consistency, and Engagement. When you are able to add great content to social media, consistently while engaging your audience you will be winning.

    October 4, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGYXJoR2dmZ2g2djAlMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 9

    Who You Callin an Expert? If you are a business and you use social media for marketing purposes, then chances are you are attempting to establish yourself as an expert, except… NOBODY IS GOING TO BELIEVE YOU IF YOU DON’T EVEN BELIEVE IT YOURSELF! You must believe you are an #expert. Write your #content from the viewpoint of an expert. Let your confidence shine!

    September 29, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGcG1FZlFzUnhYY1klMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 8

    Want better social media photos? Use these 5 tips the next time you take photos! Just a few little tweaks can take your photos from meh to marvelous! Yes, we said meh to marvelous and you know you want marvelous photos. Because marvelous photos on social media because that means better engagement!

    September 13, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGb2gtTnd6UFNpTTQlMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 7

    The Anti-Social Guy give you 4 Things that will help you make the most of your time on Social Media starting with his 9 Essential Posts for Businesses on Social Media. You can download this essential framework here: HTTPS://BIT.LY/2KLGFQ

    September 6, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGYlUwV1ZZWVRwem8lMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 6

    Passion is Engaging. What does passion have to do with social media? Everything! If you post what you are passionate about in your busines you will be creating more engaging content. Your passion will shine through, and those who share that passion will engage.

    August 30, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGSzgydW9vd1FnN2clMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 5

    Break Me Down and Save Me. This week we provide you with a content creation hack. This hack can help you create 10-20 social media posts all using one well-written blog. Even better news, this hack could get your ranking up on Instagram. Simply because you are creating content that is more likely to get saved as it is longer-form content. See also, this blog post on breaking down your blog.

    August 23, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGaXd5MjdLYWVHOHMlMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 4

    I Hate Social Media. You are not alone, a lot of people hate the idea of social media. Simply needing to do it to promote their business is frustrating. The Anti-Social Guy provides some tips to make the whole social media process a bit easier. Allowing them to focus on the aspects of the business that they love.

    August 16, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGcnY2OWxfNGd0OEElMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 3

    The Dreaded Engagement. As a business on Social Media you must engage with your followers in order for your efforts to mean anything. Respond to all comments, acknowledge all likes, and engage with other profiles. The Anti-Social Guy provides an example of a strategy that will keep you organized and engaging with profiles that what will help you succeed.

    August 12, 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGS0pteU9GbmNyUkUlMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 2

    Learn the Platforms and Use Them Correctly. One of The Anti-Social Guy’s pet peeves are people who use social media platforms all wrong. He starts off episode 2 warning us of an upcoming rant! Before you begin using the platforms make sure you understand the basics. Knowing the rules allows you to make the most out of your efforts.

    August 2 , 2019JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGWFZOZEJvVWVNMWMlMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==

    The Anti-Social Guy’s Guide to Social Media E. 1

    You Can’t Be Everything to Everyone, So Don’t Even Try! If you have not found this out already then I tell you. You will never please everyone, so stop trying to eengage and please those that will never like you. Instead focus on those that will and screw the rest. Seriously.

    July 26, 2019